Build better relationships with your students

You work really hard to build your martial arts academy. Finding the right location. Training staff. Teaching classes. Marketing your programs. It’s a lot of work. Especially in the beginning when you might have to fill in for a lot of roles. From my own personal experience I’ve had the opportunity to be the janitor, the instructor, lead salesperson, staff manager, social media specialist, and much more. Especially, in the beginning when you might be a one man show. Hopefully,

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Longevity in Jiu Jitsu

Longevity in Jiu Jitsu is something that I think a lot about. I know I’ll be doing Jiu Jitsu for a long time but I also recognize that many of the moves that younger practitioners take for granted like rolling inverted or speed passing might not carry over well into the masters division. Not only does your technical ability and focus change the longer you train, but also your mindset and approach changes as well. While a younger athlete might

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Bringing in 2017

2017 is quickly approaching and as with each new year this brings with it a rush of new potential clients looking for help in achieving their fitness, personal growth, and life goals. This time of year can really set the pace for the rest of your 2017. Whether your academy will see real growth (in member numbers and gross income) or if you will continue to just get by. I won’t lie. Most Jiu Jitsu academies ignore the potential that

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